L'Étrusque
L'Étrusque, Communication & Public Relations Consulting
From the analysis of your challenges to the design of programs to develop your reputation, L’Étrusque, Communication & Public Relations Consulting, assists you in building your reputation and bringing your brand to life with your various target audiences: journalists, influencers, prospects, partners and institutions, players in your ecosystem.
3 strategic priorities
STRUCTURE
Objective
Clarify the message and brand image
Scope
Reputation audit, strategy, key messaging
Expected impact
Clear and consistent messaging and brand image
AMPLIFY
Objective
Increase visibility and influence
Scope
Communications management, media relations, content creation, social media
Expected impact
Awareness & thought leadership
ACCELERATE
Objective
Succeed at a key / strategic moment
Scope
Crisis management, lobbying, offer and/or product launch
Expected impact
Trust & support
Testimonials
I have called on Tanaquil's services on several occasions, and have always appreciated his availability, attentiveness, benevolence and personal commitment. His advice, especially in this period of health crisis, has enabled us to grow in our communication and maturity with regard to our own communication culture.
Tanaquil Papertian is not only skilled in the fields of extenso communication and culture, she is also a brilliant person, who finely analyzes situations in their entirety and in detail, and who develops intelligence and emotional intelligence for the good of the missions she undertakes. With L'Etrusque, she deploys knowledge and skills with excellence.
I had the pleasure of working with Tanaquil for over three years at Burson-Marsteller i&e, where she managed several clients as part of my team. Tanaquil is undoubtedly a great media professional and someone you can always count on. Talented and quick-witted, I've had the pleasure of watching her enrich her abilities to manage complex situations. She has immense assets for managing teams and continuing to develop her career.
Linda PavyHealthcare Consultant at Pavy Consulting
A super pro at communication, Tanaquil Papertian's open-mindedness seems to be her driving force when she tackles a new issue. I've watched with admiration as she's moved from the world of Culture to that of Retail and then Health, nourishing each experience with the previous ones. With her entrepreneurial energy, Tanaquil's drive is powerful. Finally, Tanaquil's finesse, attentiveness and intellectual plasticity are an asset not only for the managers she supports, but also for her peers. I'm lucky enough to benefit from her sound advice, which I recommend without hesitation.
Tanaquil is a media professional who combines an in-depth knowledge of the media and journalists with a proven ability to advise and support managers in their media activities. Her sensitivity and curiosity enable her to tackle all subjects, whether corporate or operational. In addition to her core business, Tanaquil is also able to manage comprehensive, multi-public PR programs.
Isabelle JourdanDirector of Communications and Corporate Sponsorship - AP-HP
As a former cultural editor, I had the opportunity to work for several years with Tanaquil Papertian, who proved to be professional, relevant, measured and precise, without the slightest flaw. Indeed, when she was press attaché for Beaux-Arts magazine, we were often in contact when I was writing articles. She was a great resource and understood my tastes and requirements for the readership I was writing for. She was quick to adapt, and her timing and timing of media relaunches made me appreciate our collaboration.
Alexandra B.Freelance reporter for Vogue France and Arts Hebdo Medias/ Artist researcher
I had the immense pleasure of working with Tanaquil Papertian to publicize Marne-la-Vallée's candidacy when the French Tennis Federation was considering relocating the Roland Garros tournament.
Her perfect understanding of how the media and journalists work, her immense professionalism and her communicative energy were key factors in the success of the media campaign we launched at the time. In addition to her unwavering commitment to the project, which she made her own, she was able to make suggestions and demonstrate her unfailing responsiveness.
Today, I'm still lucky enough to benefit from her advice, which is always very sound, and I can't recommend her highly enough!
Mathilde CharpentierCommunication & Public Relations Director



